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Wind-Powered Lattes in Compostable Cups at Blue State Coffee

A few days ago we sent out the following press release.

If you would like to learn more or have questions please contact us at alex@bluestatecoffee.com.

WIND-POWERED LATTES COME IN COMPOSTABLE CUPS
AT BLUE STATE COFFEE

Blue State Coffee, a socially responsible coffee company offering freshly roasted organic and Fair TradeTM coffee now offsets all its electricity use with 100% wind power. The café has also completed a successful experiment to test whether its coffee cups and other waste are commercially compostable, on its way to its goal of running a “zero-waste” business.

“We pay extra for 100% wind power through People’s Power & Light—but it turns out to be only the cost of one latte per day,” said Blue State Coffee Manager, Alex Payson. “If one more person comes into the shop because we’re green, it’s worth it.”

Being green also pleases the core market of the Thayer Street café, which markets itself (as its name suggests) as a progressive-friendly hot spot. The café promotes progressive politics through events at the coffee shop, donations to causes (determined by the votes of customers), and a commitment to Fair Trade and environmental progress.

“We’re thrilled that Blue State Coffee has chosen our 100% wind green power product for the café,” said People’s Power & Light spokesperson, Karina Lutz. “Blue State understands and promotes our mission to make energy sustainable and affordable in Rhode Island—so it makes sense they’d choose a nonprofit source that is as local as possible, like New England Wind Fund.” Like People’s Power & Light’s other green power product, New England GreenStart, New England Wind Fund only supports renewable resources connected to the New England electric grid. New England GreenStart is available to residential and small commercial electricity users who pay their own bills. But for larger electricity users and those who don’t pay their own bills, such as renters like Blue State, New England Wind Fund is the solution.

Brown University students, under the tutelage of Kurt Teichert, Lecturer and Manager of Environmental Stewardship Initiatives at Brown University, designed a zero-waste program for Blue State Coffee. Part of the plan is to phase in all compostable and biodegradable paper goods, such as the Eco Hot CupTM coffee cups from Eco-Products that the café currently uses. Composting is a way to turn food waste—such as coffee grounds and paper waste—back into humus, an essential component of healthy soil. “Composting is something everyone can do, and it’s almost as easy as signing up for green power,” said Teichert.

Working with RI’s Earth Care Farm, Blue State conducted a composting experiment—and found the paper products lived up to their promise: they can be made into a soil amendment suitable for organic farming. Once he finds a source for compostable cup lids, Payson intends to compost all the café’s waste. “Then Blue State Coffee will be the greenest café in the bluest state!” said Lutz.

“They are environmentally progressive—not just minimizing negative environmental impacts, but maximizing positive impacts,” added Teichert.

Blue State Coffee, is located at 300 Thayer Street, Providence, and on the web at www.bluestatecoffee.com. New England Wind Fund is available through the web at www.newenglandwind.org. New England GreenStart is available through www.ripower.org.

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BSC featured on WPRI.com!

Web journalist Dan Haggerty of WPRI.com produced a video report about us, including interviews with me and some of our customers. Visit his page to check out the story! 

BSC featured in the Providence Journal!

The Providence Journal ran a great article about Blue State Coffee today:

Now, you can put a double shot of liberal politics in your latte.

Blue State Coffee, on Thayer Street, was started by the father-and-son team of Marshall and Drew Ruben of Wallingford, Conn. Blue State’s mission is to offer premier coffee with a social conscience. The owners donate 10 percent of the gross sales to four progressive causes: global warming, People for the American Way, the National Even Start Association and Democratic candidates.

Customers vote on how to allocate the proceeds by putting a wooden chip in one of four glass jars on the counter. Before too long, the public will be able to choose which causes the coffee shop supports, including a local charity.

In a riff on the classic John F. Kennedy quote, the cafe’s motto is, “Ask not what your coffee can do for you, ask what you can do with your coffee.”

As Marshall Ruben, a lawyer and confirmed liberal, said, “We felt we could deliver a terrific cup of coffee and provide a venue for political discourse and social activism.”

With names like True Blue blend and Patriot blend, the coffee touches all the crunchy, green bases: it’s organically grown, fairly traded and roasted by a Pawtucket company called New Harvest Coffee. It’s also kosher. Even the coffee cups are eco-friendly because they’re made out of processed corn, which can be composted commercially. True Blue also buys locally whenever possible, from home-grown produce to bagels.

“We’re trying to keep it personal,” said Colin Blankenship, one of the baristas. “If someone wants a mocha latte with extra syrup, we’ll make it sweeter. There’s no corporation telling us to use one shot of this and one shot of that.”

Leonard Lardaro, an economics professor at the University of Rhode Island, thinks this is an idea whose time has come.

“This is the most well-defined niche I’ve seen in a long time,” he said. “This is taking Starbucks and going five leaps further.”

The idea of a coffee house with a heart struck one Saturday morning when Drew, who is 18 and headed to Yale University, and his father were waiting in line at an upscale cafe in Wallingford. Looking at the $5 lattes, Drew turned to his father and said, “Why couldn’t we channel the money into causes we care about?”

Marshall said he would back his son if he came up with a sensible business plan. A year later, the family began selling coffee on-line. The actual coffee shop, which offers free Internet access and outdoor tables, opened a week ago. The Rubens are in business with another family, Tom Clark and his daughter, Bridie, a 20-something writer from New York.

“We named it Blue State Coffee because it represents Blue State ideals,” said Drew, a recent graduate of Choate Rosemary Hall, a prep school in Wallingford. “What sets us apart is we support good causes. You know where your money is going.”

Drew, who describes himself as a centrist, said he has always been drawn to progressive politics. At Choate, he was president of the Young Democrats and editor of The Democrat, a weekly newspaper. Last summer, he worked for the Democratic Congressional Campaign Committee in Washington, D.C. Asked if he was a Clinton Democrat, Drew said, “Which one?”

The Rubens knew they wanted to open their first store in a college town; the challenge was finding the right location.

“We came to Thayer Street and said, ‘This is it,’ ” Drew said. “I love Brown. I love the campus.”

It didn’t hurt that Drew’s mother, Carolyn Greenspan, is a Brown alumna.

“But it’s not just Brown,” Marshall added. “It’s the Rhode Island School of Design. It’s Johnson & Wales.”

Thayer Street is only the beginning. The Rubens plan to go regional, opening Blue State Coffee shops in college towns throughout New England.

Since Drew is bound for Yale, New Haven may be their next spot. Thanks to the store’s Internet business, the Rubens are getting calls from blue states like California and Michigan.

Blue State also hopes to become a hot spot for local political gatherings, from fundraisers to candidate debates. The owners plan on putting a soap box in the shop, and Marshall said that the store will host a big bash that will feature national figures from the Democratic Party.

“Nancy Pelosi knows about us,” Marshall said.

Would the Rubens ever open a coffee shop in a red state?

“Our initial idea,” Marshall joked, “is if a state turns red, we close.”

See the article on the Providence Journal’s website here.

The Hartford Courant covers Blue State Coffee

Today, April 4th, the Hartford Courant ran a great article on Blue State Coffee.

Grab a cup of joe and then read the article here.

More Blue State Coffee press!

A few more websites have been kind enough to give some attention to Blue State Coffee.

Rhode Island’s Future- (A great RI political blog.)

Waterbury Republican American- (Even our Republican friends are giving us some love!)

Brave Astronaut Blog- (A personal blog, clearly a person with good taste!)

Blue State Coffee in the Brown Daily Herald

We are ever so appreciative for the good press that we are receiving. Thank you to all the people who are putting their time and energy into helping spread the word about Blue State Coffee. We can’t wait to thank you all in person at our store in Providence when we open at the end of this spring!

Read the article by Helen Mou that appeared in the Brown Daily Herald here.

Blue State Coffee in the press

For those of you who can’t get enough of Blue State Coffee, here are what some other people are saying about us!

Milwaukee Journal Sentinel

Columbia University Edlab blog

Bangor Daily News

 
 



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